When a crisis hits, one of the first things an organization must do is identify the spokesperson. Who will your spokesperson in a crisis...

Update 5/31/2023: Yesterday, NEDA faced a new issue related to its Tessa chatbot. NEDA responded, but I am sure they would like a redo....

Within 24 hours, I listened to two interviews on National Public Radio in which the individuals interviewed sounded as if they were still...

Don't wait until a crisis hits to start telling your story Often, by the time clients contact me, they are in the midst of a crisis. A...

Seven tips for working with the media Since I launched my own PR consultancy, I have had the opportunity to go back to my roots and write...